Why we believe in Organic Clothing

Organic Cotton is grown from non-genetically modified plants, and without the use of any synthetic agricultural chemicals such as fertilisers or pesticides. Its production is to promote and enhance a conscious production process for a better world.


Producing organic cotton reduces the overall environmental footprint, compared to the traditional methods. It can also be traced back to the root, and is processed sustainably, giving it the GOTS worldwide processing standard for textiles made from organic fibers. 


80% of organic cotton is produced using rain water. This not only reduces the requirements on the water regeneration cycle, but with the absence of chemicals, water is generally safer and cleaner. This is vitally important, as it’s estimated that by 2025 two-thirds of the world’s population will be facing a water shortage. 


Organic production methods use 62% less energy, and with no toxic chemicals going into the atmosphere, air quality is also improved.The soil is a better place too, with no harmful pesticides and insecticides damaging the soil where the crops are grown.


As well as being better for the planet, there are huge benefits for the lives of our cotton farmers too. Farmers and their families are not exposed to chemicals in the field, their food or water systems. With no damage to the soil, they can also grow more than one crop, meaning that they face better financial prospects too.


Unlike non-organic farming methods which use many chemicals, organic cotton farming and processing methods do not break down the cotton fibers. This means that organic fabrics are so much softer to touch, perfect for delicate children’s skin and for any skin allergies. Making it more durable and harder wearing.


Making the decision to consciously choose organic clothing, means that you’re helping organic cotton to grow. You are investing in water conservation, cleaner air, better soil, and improved conditions for farmers.


 We have only one planet earth, lets help her to help our future generations, especially for our little ones now.